Sony Online Entertainment announced today that they will unveil a new online game at their annual Fan Faire this weekend, which takes place at the Rio hotel on the Vegas strip. The game will then launch later in August.
Company president John Smedley -- who, in a vaguely disconcerting attempt to endear him to fans, is referred to as "Smed" in the press release -- will unveil the game to the over 1000 MMO fans in attendance during his opening remarks on Friday, August 3, at 5:30 PM PDT. Attendees will get the first chance to demo the game.
Since the game will launch just weeks after the unveiling, I imagine that it is some kind of downloadable PC title. But that's just me. Other products at the three-day fan festival will include Pirates of the Burning Sea, Gods and Heroes, and the latest Everquest expansion packs.